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Marketing and Social Media Volunteer

DoughMain Financial Literacy Foundation

Last Updated: 11/18/22

Job Description

Company Overview:

The DoughMain Financial Literacy Foundation was created to teach children basic financial and economic literacy skills to promote life-long financial health. DoughMain Financial Literacy Foundation Inc. (DMFLF), a 501(c)(3) organization, is working to close the financial literacy gap in our country and build stronger, financially literate communities -- one student, one classroom, one school at a time. DoughMain Financial Literacy Foundation created and provides an eight-unit curriculum that includes lessons, activities, and the highest quality to schools and teachers at no cost. We have developed a student-centered financial literacy curriculum for high school students. It is a 60-hour program that meets all national standards. We are presently engaging with schools and educators within central New Jersey communities. We would appreciate your support in expanding our financial literacy education program for teens and advance our vision of "A Financially FIT America." The Foundation works closely with educators, opinion makers, business leaders, and families to dramatically improve financial literacy and better prepare the next generation for a lifetime of better financial decisions.

Volunteer Program Requirements/Job Description:

The DoughMain Financial Literacy Foundation (DMFLF) offers unpaid Volunteerships to current students and recent graduates interested in learning the inner workings of a nonprofit organization. Volunteers will be paired with a Foundation team member for one-on-one mentorship to gain hands-on experience in their area of interest. To become an intern, the applicant must:

  • Be available to work 15–22 hours per week during regular business hours at DMFLF HQ Princeton, NJ.
  • Have excellent verbal and written communication skills and a high level of computer and subject matter competency.
  • Be self-motivated, organized, willing to help with any project, no matter how large or small, and balance multiple priorities at once.
  • Have a strong desire to make a difference, a passion for the DMFLF mission, a positive attitude, and a sense of humor.

Although this is not a paid position, Volunteers will gain first-hand, individualistic experience in working in all facets of a nonprofit organization, especially within their focus areas. Volunteers will be able to attend our functions and other events and activities as identified. Volunteers will participate and become actively involved in the actual operational activities of the organization and will leave this experience with a professional understanding of the nonprofit


world that will serve them as they proceed professionally. Volunteers will also leave this experience with a professional reference upon request.

Marketing/Social Media:

There are three positions within the Marketing/Social Media department: Content Writer, Associate Analyst, and Social Media Coordinator. Marketing/Social Media Volunteers or Volunteers will create new content that will carry out DoughMain Foundation's message and values. Volunteers or volunteers will review and update the Foundation Marketing/Social Media Plan, update print materials, update and maintain our social media marketing presence on Facebook, Twitter, Linkedin, blog, and e-newsletter. Volunteers will participate in professional development workshops and networking opportunities when offered by the organization. Also, Volunteers, upon request, may work towards jointly creating "Fin on the Street" videos where university campus students will be interviewed on financial literacy topics after signing a consent form.

Position Descriptions:

Content Writer

  • Create content for Google organic (SEO) and paid (AdWords) programs.
  • Write compelling pieces for our blog, newsletter, and related marketing collateral
  • Track content effectiveness and create a continuous process of improvement
  • Creating scripts for "Fin on the Street" videos- segments where the marketing team would go out and interview citizens on the street about making better financial decisions

Credentials

  • 1-2+ years of content writing, preferably in Digital Marketing or Online Media
  • A. in Marketing, Journalism, English, and other mass communication disciplines OR working towards completing an undergraduate degree
  • Experience in multi-channel content creation
  • Passion for and confidence with grammar, syntax, & technical aspects of writing
  • Solid verbal communication and writing skills
  • Genuine enthusiasm and curiosity
  • Ability to work both independently and within a group environment, as needed
  • Willing to keep learning and embrace new strategies as they happen
  • Previous editorial or agency experience, a plus


Associate Analyst

  • Collaborate with Marketing Social Media Team to explore opportunities that can improve the donor experience, optimize acquisition strategies, and drive incremental revenue
  • Define donor segments and identify behavioral differences
  • Develop and analyze experiments to evaluate the performance of marketing strategies, campaigns, and other initiatives
  • Explore various sources of information (social media, website, research data, industry sources) to gain insights, support decision-making processes, and inform strategy
  • Identify potential regional differences in consumption of media, donor behavior, and volunteer interests
  • Communicate and present findings

Qualifications/Requirements

  • Familiarity with A/B testing
  • Solid knowledge of Excel, e.g., pivot tables, vlookup, charts, and graphs
  • Team player and self-starter with the ability to liaise with multiple teams and stakeholders
  • A. or B.S. in Mathematics, Statistics, Economics, and/or Computer Science

Social Media Coordinator (Volunteer)

Duties and Responsibilities:

  • Creating and providing content for all our social media outlets
  • Increase following and keep our current followers engaged
  • Manage: Facebook Page, Twitter, LinkedIn
  • Stay abreast with current events, exciting news, photos, infographics, and any other creative opportunities
  • Work with the multimedia and design Volunteers to use stories, photos, and videos to strengthen our marketing efforts, increase our reach, and put together a marketing campaign(s) to raise awareness

Qualifications/Requirements:

  • 1+ years of experience in Social Media Marketing
  • Possess a passion for content development, and be a creative thinker
  • Demonstrate proficiency using Microsoft Excel, Microsoft PowerPoint
  • Be extremely organized and detail-oriented


  • Work independently and collectively with the team
  • Have the ability to define and meet deadlines

Qualifications/Skills:

We prefer to hire only juniors and seniors as well as alumnae who are recently graduated.

Compensation:

DoughMain Financial Literacy is a 501(c)(3) organization, and so we are a mainly volunteer-based organization.

Application Details:

If interested, please be sure to contact Mr. Robert Church and provide him with a copy of your resume and a sample of your writing.

Contact Information:

Robert Church

Executive Director – DMFLF.

189 Wall Street

Princeton, NJ 08854

rchurch@doughmainfoundation.org

Office: [Register to View] ext. 300

This position stays open all year round.



Company Details

Princeton, New Jersey, United States